Senior Public Relations & Advertising Specialist (EU MENA Projects)

About the role

NTU International is seeking a Senior Public Relations and Advertising Agent to support the European Commission's DG MENA communication outreach across North Africa, the Middle East and the Gulf. The role is short‑term, on‑demand and will run for up to 36 months, providing strategic and operational communication support.

Key responsibilities

• Develop and implement public‑relations and media‑outreach strategies for EU policies and initiatives.
• Plan, negotiate and manage media‑buying and advertising campaigns across traditional and digital channels.
• Build and maintain relationships with media organisations, journalists and communication partners.
• Prepare and disseminate press materials, media kits and promotional content.
• Coordinate PR campaigns to maximise visibility of EU events and programmes.
• Monitor media coverage and campaign performance, producing analytical reports and recommendations.
• Advise on reputation management, audience engagement and communication opportunities.
• Collaborate with internal communication teams, creative agencies and external service providers.

Required profile

• Degree (or equivalent) in public relations, communication or marketing.
• Fluent English.
• Minimum 5 years of general PR/advertising experience.
• At least 3 years of specific experience negotiating media buys and managing PR campaigns.
• Experience with EU institutions is an asset.

Required skills

• Media buying and advertising campaign management.
• Public‑relations strategy development.
• Stakeholder relationship management.
• Analytical reporting on media performance.