Senior Influencer Manager – EU Policy Outreach

About the role

NTU International is seeking a Senior Influencer Manager to support DG MENA’s communication outreach on EU policies across the Middle East, North Africa and the Gulf. The role involves designing and executing influencer strategies that enhance the visibility and impact of EU initiatives.

Key responsibilities

• Develop and implement influencer engagement strategies aligned with DG MENA’s communication objectives.
• Identify, assess and manage relationships with influencers, digital creators and opinion leaders across target audiences.
• Support planning and execution of influencer campaigns promoting EU policies, initiatives and partnerships.
• Monitor campaign performance and prepare analytical reports with recommendations.
• Coordinate influencer activities with broader communication and social media campaigns.
• Advise on audience engagement strategies and emerging digital communication trends.
• Assist in developing campaign concepts, messaging and digital content.
• Liaise with communication teams, external partners and service providers to ensure effective campaign delivery.

Required profile

• Degree (or equivalent) in communication, marketing or digital media.
• Fluent English; French and/or Arabic are an asset.
• Minimum 5 years of general experience in digital/social media communication.
• At least 3 years of specific experience in influencer relations and campaign management.

Required skills