Senior Copywriter (English/Arabic)

About the role

We are looking for a Senior Copywriter fluent in English and Arabic to lead the creation of compelling concepts and copy for advertising campaigns. The role involves collaborating with the creative team, managing projects from idea to execution, and mentoring junior writers.

Key responsibilities

• Write and edit copy, product descriptions, and other marketing texts.
• Proofread and ensure consistency across all content.
• Partner with the Art Director to develop creative concepts for multi‑channel campaigns.
• Apply data‑driven insights to shape communication strategies.
• Take briefs, craft succinct copy, and produce formatted copy decks.
• Present ideas persuasively to internal stakeholders and clients.
• Research competitors and industry trends to inform creative direction.
• Mentor junior copywriters and oversee their work.

Required profile

• Minimum 5 years of agency copywriting experience.
• Proven ability to create concept‑driven campaigns for global brands.
• Strong storytelling skills in both English and Arabic.
• Experience presenting and rationalising work to clients.
• Ability to manage multiple projects, meet deadlines and prioritize tasks.
• Bachelor’s degree in a relevant field.

Required skills