Senior Content Marketing Executive

About the role

Nutrili, a fast‑growing wellness brand operating across the Middle East, is seeking a Senior Content Marketing Executive to shape its brand narrative and drive audience engagement. You will combine creative storytelling with data‑driven tactics to produce compelling content across social, email and influencer channels.

Key responsibilities

• Develop and execute integrated marketing campaigns on social media, email, influencer and digital platforms.
• Create short‑form video and visual content for Instagram, TikTok and other channels, from concept through production.
• Film, edit and publish social‑first videos, reels and behind‑the‑scenes footage.
• Write persuasive copy for social posts, newsletters, product launches and campaign assets.
• Monitor emerging social trends and translate them into fresh, native content.
• Collaborate with designers, creators and cross‑functional teams to bring campaigns to life.
• Help evolve Nutrili’s brand voice across all touchpoints.
• Analyze performance metrics to continuously improve engagement and growth.

Required profile

• 4+ years of experience in marketing, social media or content creation.
• Strong understanding of content strategy, social trends and audience engagement.
• Hands‑on experience producing and editing video content.
• Excellent English copywriting and storytelling abilities.
• Highly organized, proactive and comfortable in a fast‑paced startup environment.
• Passion for wellness, fitness, beauty or lifestyle brands is a plus.

Required skills

• CapCut
• Adobe Premiere
• Canva

What we offer

• Opportunity to join one of the fastest‑growing wellness brands in the region.
• Creative, ambitious and collaborative team environment.
• Ownership over content and marketing direction.
• Fast‑paced, experimental culture encouraging bold ideas.