Digital Marketing Specialist

About the role

CIS Group is seeking a creative and analytical Digital Marketing Specialist to strengthen its brand presence across digital channels. You will design, launch, and optimise campaigns that drive engagement and support the institution’s growth objectives.

Key responsibilities

• Develop and execute integrated digital marketing campaigns across multiple platforms.
• Manage paid advertising efforts, including Google Ads, Meta Ads, LinkedIn, and other channels.
• Create, schedule, and publish engaging content for social media.
• Improve website visibility and performance through SEO best practices.
• Monitor campaign metrics using analytics tools and deliver actionable insights.
• Oversee email marketing initiatives and marketing automation workflows.
• Collaborate with internal teams to align marketing activities with business goals and brand strategy.

Required profile

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum of 3 years of hands‑on experience in digital marketing.
• Proven ability to manage multiple projects in a fast‑paced environment.
• Strong communication, creativity, and analytical capabilities.

Required skills

• Google Ads
• Meta Ads Manager
• Google Analytics