Digital Sales & Business Development Manager

About the role

The Digital Sales & Business Development Manager will lead the commercial growth of Tomohi, CIS Group’s new digital education platform. This startup‑style position requires building the sales engine from the ground up, acquiring learners and corporate customers, and turning ideas into measurable revenue.

Key responsibilities

• Design and implement a comprehensive digital sales strategy for Tomohi, covering B2C and B2B segments.
• Generate, qualify and convert leads through calls, WhatsApp, email, CRM and other digital channels.
• Manage the full sales cycle from prospecting to closing and post‑sale follow‑up.
• Develop corporate and institutional sales opportunities and maintain an active pipeline.
• Monitor and improve conversion rates, customer acquisition cost and repeat‑purchase metrics.
• Test new offers, packages, promotions and campaigns, analysing results to optimise performance.
• Collaborate with the Marketing team to create and track lead‑generation campaigns.
• Own the commercial side of the Tomohi platform, overseeing registrations, enrollments and the overall customer journey.

Required profile

• Ambitious, commercially driven and comfortable taking ownership of end‑to‑end sales processes.
• Hands‑on mindset with the ability to test ideas, analyse outcomes and iterate quickly.
• Strong focus on customer acquisition, lead conversion and revenue growth.
• Experience working in a fast‑moving, startup‑like environment.

Required skills