Digital Sales and Growth Manager

About the role

The Digital Sales and Growth Manager will own the commercial development of Tomohi, a new digital education platform within CIS Group. This startup‑style position requires a hands‑on, results‑driven approach to acquire learners, corporate customers and generate revenue across B2C and B2B channels.

Key responsibilities

• Design and execute a sales strategy that drives digital sales, learner acquisition and corporate contracts.
• Generate, qualify and convert leads through calls, WhatsApp, email and CRM, managing the full sales cycle from prospecting to closing.
• Build and maintain an active sales pipeline, monitoring conversion rates and identifying reasons for lost opportunities.
• Develop and test new sales offers, packages, promotions and acquisition campaigns to increase registrations, enrollments and repeat purchases.
• Collaborate with the Marketing team to create qualified leads and optimise digital campaigns.
• Analyse customer acquisition cost, revenue performance and market trends to continuously improve the sales process.
• Monitor the customer journey on the Tomohi platform, identifying barriers and opportunities to enhance retention and upselling.

Required profile

• Commercially driven with a strong entrepreneurial mindset.
• Comfortable taking ownership of end‑to‑end sales processes and testing new ideas.
• Data‑oriented, able to analyse results and iterate quickly.
• Excellent communication skills for B2C and B2B interactions.
• Experience in digital education, SaaS or online learning environments is a plus.

Required skills

• CRM (customer relationship management) tools