Social Media Marketing Specialist

About the role

We are looking for a creative and organized Social Media Marketing Specialist with a passion for automotive luxury. The role involves managing our digital presence across multiple platforms, creating engaging content, and supporting brand growth.

Key responsibilities

• Develop and execute social media strategies aligned with marketing objectives.
• Manage daily content on Instagram, Facebook, TikTok, LinkedIn, YouTube and other platforms.
• Plan and maintain a monthly content calendar.
• Capture, edit and publish high‑quality photos, videos, reels and stories showcasing vehicles, showroom activities and events.
• Write platform‑specific captions while preserving brand voice.
• Monitor trends, industry developments and emerging platform features.
• Engage with followers by responding to comments, messages and inquiries promptly.
• Collaborate with sales, marketing, photographers, videographers, designers and external agencies.
• Track performance using analytics tools and produce monthly reports with actionable insights.
• Develop and manage paid social campaigns and influencer partnerships.

Required profile

• Bachelor’s degree in Marketing, Communications, Digital Media, Business or a related field.
• Minimum 2 years of experience managing social media accounts, preferably in the automotive or luxury sector.
• Excellent written and verbal English; Arabic is a plus.
• Strong organizational skills and ability to handle multiple projects simultaneously.

Required skills

• Proficiency with Instagram, TikTok, Facebook, LinkedIn and YouTube.
• Experience using Canva and Adobe Creative Suite (Photoshop, Lightroom, Premiere Pro).
• Familiarity with Meta Business Suite, social media analytics and advertising platforms.
• Content creation, photography and short‑form video production.