Cosmetics Public Relations Specialist

About the role

The Cosmetics Public Relations Specialist will shape and protect the brand image of a cosmetics and oral‑hygiene factory in Beirut. The role focuses on building media relationships, managing campaigns, and supporting product launches across both digital and traditional channels.

Key responsibilities

• Develop and execute PR strategies and campaigns tailored to the cosmetics and oral‑hygiene market.
• Collaborate with influencers, beauty editors, health professionals, pharmacies and retailers to increase brand visibility.
• Organise product launches, promotional events, press conferences and other media activities.
• Create press releases, newsletters, media kits and other content that highlight health, beauty and hygiene awareness.
• Respond to media inquiries, manage crisis communications and monitor public perception.
• Track market trends, customer feedback and coordinate messaging with marketing and sales teams.

Required profile

• Bachelor’s degree in Public Relations, Communications, Marketing or a related field.
• Proven PR experience in cosmetics, beauty, health or oral‑hygiene industries.
• Strong knowledge of cosmetics and oral‑hygiene market trends and audience behavior.
• Excellent written and verbal communication skills in Arabic and English (French a plus).
• Must reside in Beirut.