Marketing Manager

About the role

The Marketing Manager will lead the company’s marketing and branding initiatives, driving brand visibility and supporting business growth through strategic communication, digital campaigns, and promotional activities.

Key responsibilities

• Monitor and maintain fleet branding to ensure compliance with corporate standards.
• Coordinate with designers, agencies, and suppliers for timely execution of branding and marketing materials.
• Develop, execute, and optimise digital marketing campaigns across social media and other platforms.
• Create marketing content and creative briefs for social media, advertisements, brochures, signage, magazines, websites, and other promotional assets.
• Update and maintain corporate marketing collateral, including brochures and stationery.
• Oversee website content updates and manage collaborations with external agencies.
• Manage the company’s mobile application, ensuring functionality and continuous improvement.
• Respond to customer inquiries received via social media and the mobile app.
• Coordinate production and installation of point‑of‑sale materials, display stands, and filling‑station branding.
• Ensure consistent corporate branding across all assets, including fleet and stations.
• Lead promotional initiatives such as charity coupons and free‑refill campaigns.
• Liaise with Procurement and Finance to process purchase requests and supplier invoices.
• Develop marketing materials to support internal departments and produce multimedia content for internal communication.

Required profile

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 5 years of experience in marketing, branding, or communications.
• Proven experience in digital marketing and social media management.
• Strong understanding of branding, corporate communications, and marketing strategy.

Required skills

• Proficiency in Microsoft Office.
• Experience with digital marketing tools.