Senior Conversion Rate Optimization Analyst

About the role

We are looking for a Senior Conversion Rate Optimization (CRO) Analyst to join our dynamic team. You will work closely with the CRO Manager to analyze user behavior, run experiments, and implement data‑driven strategies that boost conversion rates and enhance the overall user experience across our digital properties.

Key responsibilities

• Collaborate with the CRO Manager to design and execute CRO strategies.
• Analyze website traffic and user behavior using tools such as Google Analytics, Clarity, and Hotjar.
• Plan, launch, and monitor A/B and multivariate tests on landing pages, forms, and checkout flows.
• Interpret test results, generate insights, and recommend actionable improvements.
• Support the implementation of optimization changes across digital assets.
• Produce regular reports and present findings to stakeholders.
• Work with marketing, design, and development teams to align CRO initiatives with broader business goals.

Required profile

• Minimum 2 years of experience in CRO, digital analytics, or a related field.
• Bachelor’s degree in Engineering, Marketing, Statistics, Computer Science, or a related discipline.
• Strong analytical mindset with the ability to translate data into clear recommendations.
• Excellent communication and interpersonal skills.
• Fluency in Arabic.

Required skills

• Understanding of HTML, CSS, and JavaScript.
• Proficiency with web analytics tools (Google Analytics, Google Tag Manager, Clarity, Hotjar).
• Experience with A/B testing platforms (Optimizely, VWO, Convert) – advantageous.
• Familiarity with data‑visualisation tools such as Looker Studio or Power BI.
• Knowledge of Visual Studio Code, UX/UI principles, and Agile project‑management tools (e.g., Monday.com) – advantageous.

What we offer

• Opportunity to work in a fast‑moving, innovative environment.
• Hands‑on experience in CRO with direct impact on business growth.
• Collaboration with cross‑functional teams and exposure to a variety of digital projects.