Media Executive – Strategic Campaign Planner

About the role

The Media Executive will support the media division and broader team in designing and executing strategic advertising campaigns that delight clients. You will translate client briefs into media plans, launch campaigns across multiple channels, and provide performance insights to drive optimisation.

Key responsibilities

• Interpret client briefs, ask clarifying questions and develop media channel strategies.
• Create media plans and recommendations aligned with client objectives.
• Prepare and manage MSG sheets, coordinating closely with creative agencies to ensure timely delivery of assets and go‑live dates.
• Track digital campaigns, work with the tech team for proper implementation, and follow up with media and creative partners.
• Manage campaign launches, handling client expectations and addressing any delays or challenges.
• Ensure accurate and timely booking by the administration team.
• Produce client status reports (e.g., Monday.com) and post‑campaign optimisation recommendations.
• Supervise invoicing processes.

Required profile

• Bachelor's degree in marketing or a related field.
• Proven experience in media planning (online and offline).
• Ability to understand client briefs, ask relevant questions and deliver actionable media recommendations.
• Strong analytical mindset for reporting and optimisation.

Required skills

• Programmatic advertising platforms.
• Display advertising.
• Video advertising.
• Social media advertising.
• Search advertising.