Senior B2B Marketing Specialist – Remote

About the role

Our Easy Game Tutoring LLC is seeking a Senior Marketing Specialist with deep B2B expertise to lead and expand its brand presence worldwide. This full‑time remote position will drive strategic marketing initiatives that attract and engage business clients in the academic services sector.

Key responsibilities

• Develop and execute comprehensive B2B marketing strategies to increase brand visibility and generate qualified leads.
• Manage and optimise social media campaigns across relevant platforms to boost engagement and awareness.
• Create compelling content tailored for B2B audiences, including case studies, whitepapers, and newsletters.
• Collaborate closely with sales teams to align marketing efforts with lead‑generation goals.
• Analyse campaign performance data, report on key metrics, and refine tactics for continuous improvement.

Required profile

• Proven expertise in designing and launching B2B marketing campaigns.
• Strong background in social media marketing and brand building.
• Excellent communication skills and experience working with cross‑functional teams.
• Hands‑on experience in sales‑oriented lead generation for business clients.
• Ability to interpret data and metrics to assess campaign success.
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Familiarity with the education or tutoring industry is a plus.

Required skills