Senior Associate, Media

About the role

The Senior Media Executive will lead the development and execution of advanced digital media strategies to boost online presence, drive engagement and achieve marketing goals for our clients in Lebanon.

Key responsibilities

• Support the development of integrated media strategies based on client objectives, target audiences, budgets and market insights.
• Develop detailed media plans across digital and offline channels, manage campaigns from planning through execution, and monitor performance and budgets.
• Work closely with digital trading teams on platforms such as Meta, Google, TikTok and other relevant channels to ensure optimal campaign setup.
• Prepare weekly, monthly and post‑campaign reports, translating data into insights and actionable recommendations.
• Coordinate with internal teams, suppliers and media partners to collect proposals, forecasts, costs and performance data.

Required profile

• Bachelor’s degree in Marketing, Communications, Digital Media or related field.
• Minimum of 1 year experience in digital media, marketing or a related role.
• Strong understanding of social media, SEO, SEM and digital advertising strategies.
• Excellent communication, organizational and analytical skills.

Required skills

• Experience with digital media platforms such as Meta, Google Ads and TikTok.
• Proficiency in analytics tools like Google Analytics and social media insights platforms.

What we offer

• Competitive medical, vision, dental and retirement benefits.
• Significant paid time off, partner discounts and mental health awareness days.
• Hybrid work model with around four days per week in the office.