Business Applications and Integrations Specialist

About the role

ECG Brands is seeking a Business Applications and Integrations Specialist to own Zoho CRM administration and drive integrations with QuickBooks Online across a multi‑entity franchise environment. The role will start with CRM configuration and integration architecture, then expand to broader technical ownership of core business systems.

Key responsibilities

• Administer and configure Zoho CRM modules, layouts, blueprints, workflow and validation rules for two franchise brands.
• Develop and maintain Deluge custom functions for automation, record creation, approval logic and notifications.
• Design, build and document integrations between Zoho CRM, Zoho Flow and QuickBooks Online, including field mapping, sync scheduling and error handling.
• Ensure data integrity across ~30 QuickBooks accounts by implementing upsert logic, deduplication safeguards and reconciliation checks.
• Troubleshoot sync failures, API rate‑limit issues and data mismatches.
• Participate in architecture and platform strategy discussions, evaluating build‑vs‑buy options and vendor solutions.
• Document integration architecture and deliver maintainable, well‑commented code.

Required profile

• 3+ years of hands‑on CRM administration (Zoho, Salesforce, HubSpot or similar) with experience building custom automation.
• Bachelor’s degree in Computer Science, Computer Engineering or equivalent.
• Proven ability to design and maintain data integrations between SaaS applications.
• Strong analytical mindset and attention to data quality.

Required skills

• Zoho CRM administration
• Zoho Flow
• QuickBooks Online
• Deluge scripting
• API integration
• Data synchronization and integrity
• Integration architecture