Lead Generation Specialist (Remote)

About the role

A proactive, results-driven Lead Generation Specialist is sought, with experience in B2B prospecting and outbound outreach. The role covers identifying potential clients, researching target companies, sourcing contacts and generating qualified leads through cold calls, emails and other channels. The position is full-time and fully remote.

Key responsibilities

• Research and identify potential business clients across relevant industries.
• Build targeted prospect lists and identify key decision-makers.
• Use prospecting tools and databases to source and verify contact information.
• Reach out to prospects via cold calls, emails, LinkedIn and other channels, introducing business offerings and assessing interest.
• Qualify leads, follow up and maintain engagement.
• Maintain accurate prospect records and update lead pipelines in the CRM.
• Monitor lead generation activity and work toward established targets.

Required profile

• 1-4 years of experience in lead generation, business development, sales development or a similar role.
• Previous experience in B2B prospecting, cold calling and outbound outreach.
• Understanding of lead qualification and sales pipeline management.
• Familiarity with CRM systems and prospecting tools.
• Excellent spoken and written English.
• Strong communication, research and organisational skills; able to work independently and meet targets.